The origins of Art Deco began prior World War I. During this time, innovative designers were already beginning to reject what they considered the florid excesses of the Art Nouveau style, while simultaneously searching for fresh new perspectives in contemporary design. Instead of resurrecting and deliberately copying yet another historical style - an approach that had been popular during the Victorian era, and which resulted in a series of revivals of such styles and periods as Neoclassical, Rococo, Renaissance, and Gothic - designers looked to their contemporaries for inspiration. And these designers found a great deal to admire in the fine arts and music. Designers took an eclectic approach, infusing their works with the spirit of jazz and the style of Cubist paintings, for example. And the results were spectacular!
Artists who worked in a myriad of media eagerly adopted this new style. Posters, jewelry, furniture, ceramics, sculpture, paintings, metalwork, and even fashion were all created in a celebration of the Art Deco style. These works of art tended to share certain similarities, which were expressions of an Art Deco aesthetic. However, it is important to note that the style did not have a commonly accepted name or title until the year 1925. This was the year an international exhibition was held to showcase works done in the modern style. Titled L'Exposition Internationale des Arts D�coratifs et Industriels Modernes, this event marked the official grand entrance of what was then dubbed Art Deco in honor of the exhibit.
Page 2 - Famous Art Deco Designers
Art Deco Style
Art Deco Style is a beautifully designed book that reveals the importance of Art Deco. And the magnificent images of Art Deco inspired works of art that appear in the book demonstrate the vitality of this opulent modern style.